Greater Wichita Partnership

Regional Talent Brand

Challenge

Empower community and business efforts by developing a distinctive talent brand for the Greater Wichita region to drive change, shift trends, and aggressively retain and attract employees.

Solution

Leverage national research to create an authentic brand personality expressing the region’s vibrancy through a compelling narrative, high-level design, and an optimized, campaign-ready website.

Positioning

Content Strategy

Branding

Website